A clean, minimalistic style which never goes out the fashion. It is a Czech label One Day, and I’m glad I could collaborate with them. This slow-fashion brand was found in 2016 with the aim of creating timeless pieces, which are not trendy just for a “one day” but make you happy for a long period of life.
I appreciate this philosophy, especially when I’m overwhelmed by new trends, sales, and cheap clothes every single day. In this world of materialistic megalomania, we have to realize that the true fashion style is not about quantity but smart choices and quality materials.
That’s why this brand is a little bit more pricey but in fact, you save more than buying polyester garbage in chain stores. (Just think about it – how many clothes do you waste?)
I especially love their simple, sexy dresses from viscose. However, if you are a grunge girl like me, you will love their T-shirts with cool prints by local artists. This one was made by Alexey Klyuykov and Vít Svoboda.
Paradise is very nice, and it should be all over the world – textile factories too. Just change your shopping habits and support your local brands.
Do you like this brand? Which outfit do you prefer?
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Thank @anetaanie for an amazing photo shoot on a rooftop.